Breast Cancer Now Lookbook

Client: Breast Cancer Now
Date: 2015
Services: Website


Breast Cancer Awareness Month Lookbook

The Lookbook is a tool used by Breast Cancer Now to enable the sell-in of prominent campaign products to key journalists and bloggers during their most important fundraising period, ‘Breast Cancer Awareness Month’ in October.

It contains information and high resolution image downloads for over 100 products, and is fully linked to Google Analytics to measure the success of PR and marketing efforts.


  • Breast Cancer Now Lookbook 2015